
#Eisenach
The Eisenach factory was BMW’s primary automobile production site during the pre-war era and the birthplace of its first true cars. Originally home to Fahrzeugfabrik Eisenach that had produced Wartburg and Dixi cars, the plant was acquired by BMW in 1928, marking the company’s official entry into automobile manufacturing. From this facility emerged the foundational BMW models of the 1930s: the 3/15, 303, 315, 319, and later the 326, 327, and 328. All vehicle assembly, final bodywork, and testing for these six-cylinder models were carried out in Eisenach, making it the technical and symbolic heart of BMW’s early automotive identity. After World War II, the plant was seized by Soviet authorities and later operated as EMW (Eisenacher Motorenwerk) under East German control, continuing to build cars based on pre-war BMW designs. The Eisenach plant stands as a historic landmark of German automotive history, shaping BMW’s reputation for engineering precision and elegant performance before the brand shifted its focus to Munich and Bavaria in the post-war years.
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