NEW DETAILS
January 10, 2025
STARTING POINT
The case of the Lancia Florida prototype is one of a car with a well-documented history, practically born to be in the spotlight of media and press attention since its debut at the 1955 Turin Motor Show. Extensive research had already been carried out by the owner, renowned collector Corrado Presto, to prepare for the restoration of the car, which was found in a state of severe neglect.
RESEARCH
Even in this case, with a well-known history, we were able to enhance it further through contacts, research channels, and new AI technologies, adding details and documentation. New photos from the Turin Motor Show were discovered, and the identity of the owner, Antonio Melandri, a renowned Italian tenor, was clarified.
